SEO Strategy
Chen Reznik-Moran

Who Needs Those Low Search Volume Keywords Anyway?

The basic SEO formula is quite simple – if you want lots and lots of organic traffic, you need to publish many pages on your website with each page containing at least one high-search-volume keyword.

Local SEO
Ben Heligman

The End of National Rank Tracking & How To Adapt

As SEOers we tend to get hyper-focused on rankings and since the beginning of time (aka since SEO existed) we reported using National rankings. In other words, what is our ranking for a particular keyword

Jonas Pickholtz

Recent Coding Bootcamp Graduate? Consider a Career in SEO

To my fellow bootcamp graduates, congratulations! If it was anything like my experience, you completed what was likely the most stressful and fulfilling five months of your professional adult life. From the highs of successfully

Paid Search
Chen Reznik-Moran

Why Would You Need SEO When You Have PPC?

SEO is sometimes still considered to be the least glamorous aspect of the digital marketing world. It is not as shiny as social networks and influencers, nor as personal as email or mobile marketing, and